Victor de la Serna

Victor de la Serna

Music Director, Elrow Family / Monegros Desert Festival / Florida 135


A dynamic and experienced member of the electronic music community. Having started as a DJ in London, Victor has comfortably gained essential experience as a promoter, booker, A&R as well as extensive background in journalism and management. 

After 11 years working in the London dance music scene, Victor relocated to Madrid to set up and manage DJ Mag Spain. After 4 years at the helm of the spanish edition, he moved to Sydney to launch DJ Mag Australia. 

In 2014 Victor became Music Director for elrow Family, encompassing world recognised brands like elrow, Monegros Festival and Florida 135. 

He is also artist manager for Andres Campo, Bastian Bux and Rendher.

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