agenda 2022

find out whats happening and when

18:00 – 2300

Meet up & Record Store Tour

Our first event for the week is a meetup for early arrivals & local followers of FMF. Time for some record digging, drinks & catching up.

20:00 – 00:00

FMF Rising

Special live showcases featuring some of the hottest rising talent from Barcelona.

11:00 – 17:00

FMF Holistic Day @ Bridge48 In partnership with Sony Publishing

11:00 – 12:30

Qi Qong Session

From Qi meaning « energy » and Gong, « work », Qi Gong is an ancient Chinese practice aiming to move vital energy Qi through the body, in order to improve health.

Based on Traditional Chinese Medicine, Taoism and Buddhism, Qi Gong relies on several breathing exercises, associated to slow-motion moves.

When practiced on a regular basis, Qi Gong generates:

– more balance and flexibility

– an improved body consciousness

– a higher resistance to stress

– a better capacity of concentration

…and many other benefits.

During the 5 Animals routine, we will regulate our emotions and activate the Qi energy in our internal organs.

Workshop facilitated by Isabelle Naud (Izzy Naud Wellbeing)

12:30 – 13:30

Lunch & Networking

13:30 – 14:10

Creating a success mindset in music: a conversation

In this open dialogue with renowned music professionals, you’ll hear tips and personal experiences around how to create a mindset that leads you to success. Working on your mindset is essential, because it’s at the foundation of your results. If you want to grow your music career and achieve your goals, you’ll love this conversation.

Rome Lucio : https://www.itsromelucio.com/
D´eve Archer: Musician

Moderated by Ariane Paras: Founder : Olympia Coaching

14:10 – 14:40

Mentoring / Taking care of artists mental health / opening doors for new professionals

14:40 – 15:20

Use of psychedelics & how they can help artistic expression

15:20 – 15:50

Coffee & Networking

15:50 – 16:20

MIC Drop featuring Wellbeing Products for the Music Industry

Three 10mins presentations on new wellbeing products serving the industry

Laura June Clarke : Founder, Moonai

16:20 – 17:00

Music & Neurodiversity

Anthony Middleton: Audiofly

20:00 – 00:00

Opening Party @ Pulitzer Hotel Roof Terrace

Join us for our traditional opening party at the most beautiful roof top terrace in Barcelona. Just off Plaza Catalunya, The Hotel Pulitzer has been our home for the FMF opening party for many a year. Join us for live music, drinks & a mega over due catch up.

Room1: Sala Maquinas

10:00 – 10:05

Welcome back note & event brief from FMF Founder Niall Doorley

10:05 – 10:35

Mark Mulligan: Keynote / State of the Union

Each year it’s one of the most anticipated presentations of the Future Music Forum. Mark’s juggernaut keynote has other speakers scrambling through their notes & adjusting presentations as his data is just that good!. Always a highlight to the FMF. We are delighted to welcome Mark back yet again.

10:40 – 10:45

Verifi MIC Drop: Allen Bargfrede, Co-Founder, Verifi Media

We are delighted to welcome one of our brand partners, Verifi Media, to the Future Music Forum. If you are in need of data management solution Verifi has the answers.

What Is the Verifi Rights Data Alliance (VRDA)?

In February 2022, Verifi Media launched the Verifi Rights Data Alliance, or VRDA. Dedicated to enabling easy, permissioned data sharing across the music industry’s digital value chain, the VRDA has already welcomed four inaugural members — major music label and publisher Warner Music Group (WMG), Spanish rights management entity Unison, digital service provider (DSP) Deezer, and music distributor FUGA, on behalf of its B2B clients who have chosen to opt in. How does it work?

Attend this workshop to learn how they are using VRDA to collaborate and easily update one another on ownership information, all while maintaining the integrity of their own data.

10:45 – 11:15

Verifi Workshop: Maximizing Music Assets Through Metadata Collaboration

Join Co-Founder Allen Bargfrede as he explains how Verifi is helping change the world of data management within the music industry.

The value of music assets continues to increase due to increased digital revenue growth, and as evidenced by the recent music catalogue acquisition market.

However, backend systems responsible for monetization remain deficient – data is translated into different standards and back again, resulting in incorrect information and unmatched royalties. Meanwhile, transferring payments from one owner or administrator to another is a paperwork intensive process.

What if the entire value chain could easily talk to each other at once to create a definitive source of truth for music works that can be updated in real time? In this panel, representatives from across the music digital supply chain will discuss how they collaborate with each other and discuss potential solutions for the entire industry.

11:15 – 11:45

Coffee & Networking

Wide open roof patio, sun, friendly faces, old acquaintances, and gourmet coffee from Nomad, our favorite coffee shop. What’s not to love about our networking sessions?

11:45 – 12:15

Metadata panel

Our data track concludes with a session on Metadata. We guarantee you will not hear about data management again for a very long time.

Irene Bauza: VP of Operations, Unison Rights

Jordi Corvillo: Founder, Linking Music

12:15 – 12:25

MIC Drop – AI Powered Music

AI-powered music and artists are an inevitable future because the developments in the field of AI and 3D media are more than promising.

It is our goal to make sure that AI will always be an enrichment to human creative expression, instead of a threat. To reach this goal, how to develop responsible AI-powered tools and artists.

With: Joost de Boo, Co- Founder, Thunderboom Records

12:25 – 12:55

How AI can be used to harness creative expression in the music industry

13:00 – 14:00

Lunch & Networking

Join us for lunch on the beautiful rooftop terrace of the Fabrica Estrella Damm. Mingle, catch-up, or just enjoy the fresh food we´ll have on offer. Did we mention we have an open bar to boot?

14:10 – 14:20

MIC Drop: All Things Web3

Join two of the most popular voices in the Web3 space, Yash & Maarten as they break down and demystify all things Web3.

Yash Bagal, Founder: Appetite for Distraction

Maarten Walraven, Head of Productions GÂRDEN, co-editor MUSIC x

14:20 – 14:50

Web3 and its place in the music industry

With the ongoing conversations about Web3 and its place in the music industry, people are bound to have questions. What are the benefits? Are there even benefits? How will artists and fans take advantage of this?

With the goal of decentralization, Web3 is an optimal fit for the music industry. Artists and fans can participate in supporting each other in a way never seen before. Web3 allows fans to invest in artists and artists to invest right back into their fans. The onset of token-based communities and rise of DAOs allows for artists and fans to truly collaborate. Participants in these fan-based, decentralized communities not only have the ability to financially invest in their favorite artists, they can control the path an artist takes based on their contribution to the community. In turn, the artist retains ownership of their work and creates a more meaningful relationship with their fans.

James Sutcliffe, VP Global Partnerships:  Pixllynx 

Arnau Sabaté: CEO & Co-Founder, GUZZU

Conor McNicholas: Consultant,The Doods

Moderator – Yash Bagal, Founder, Appetite for Distraction

15:20 – 15:50

Coffee & Networking

Nomad Coffee / selection of Estrella’s finest beers. You only have 30mins!!

15:50 – 16:20

NFT Artist MIC Drop (3 different Artists)

In this session you will from three separate, proven NFT artists platforms
  1. Nifty Sax https://twitter.com/NiftySax

  2. Ristband https://twitter.com/ristbandinc

16:20 – 17:00

The metaverse is music’s new playground

How do we keep what makes being in a band and attending a concert exciting in a new era? As the technologies that drive the metaverse gets better, it also becomes more human. Let’s explore what innovators are building and creating as we touch on the cornerstones of the metaverse: interoperability, continuity of data, synchronicity, individual presence, and massive vs small scale interactions. 

Fifi Rong: Artist/Producer, MusicNFTwomen

Anne McKinnon: Cofounder & CEO, Ristband Inc

Manuel Fischer: Creative Director: Melt Festival

Moderator – Maarten Walraven-Freeling: Co-editor, Music x

17:05 – 17:40

Producers Corner in collaboration with Steinberg

One of our favourite features at the FMF over the years, a series of interviews with the knob twiddlers, movers & shakers behind some of history’s most iconic releases & modern classics. This year we are delighted to be working with Steinberg who will be bringing a very special guest for this years edition. Watch this space!

17:20 

Sala Maquinas Room Ends

17:40 – 18:20

Drinks & Networking on The Terrace

10:35 Room 2: Sala Básculas

The Musicians Track Introduction

 In this track we will delve into how musicians can position themselves in all the right places.

10:40 – 11:10

How to fund creation & be visible in such a packed market

With more than 60,000 new songs uploaded to Spotify every day, has the recorded music industry reached a point of overproduction? It will likely continue to increase now that streaming has reached maturity. We ask how sufficient social media is, how to fund creation, be visible & share value in such a saturated market.

Julie Knibbe: Founder & Senior Data Strategist: Music Tomorrow

Hessel van Oorschot: CEO & Founder, Tribe of Noise / Free Music Archive

Moderator : Dider Zerath (President, The DZ Factory)

11:10 – 11:40

Meet the talent bookers

Meet some of Barcelona´s Talent Bookers from your favourite festivals. 

Speakers to Be announced

11:15 – 11:45

Coffee & Networking

Enough coffee yet?

11:45 – 11:55

MIC Drop: Artists as entrepreneurs

Rome Lucio will talk about his journey of completing his first full-length album as a young entrepreneur.

Rome Lucio : https://www.itsromelucio.com/

11:55 – 12:25

Labels & Distribution: How to Get Your Music to All the Right Places

Getting a good song out there is not enough anymore. Finding your own identity as an artist and bringing together an audience around your project is a long-term process. In this panel we will discuss best strategies around your next music release, do you need a distributior? if so what distributor is right for you, how can creator platforms help, how should you go about implementing your positioning and development strategy? We have brought together professionals from three specific sectors of the indsustry to help you answer these questions.

Jorin Zchiesche, Founder, recordJet

Paul Dechart: Senior Artist Relations Manager, Deezer

Luis Perez, Spain & LATAM Ambassador, Groover

12:55

Musicians Track Ends

13:00 – 14:00

Lunch & Networking

14:00

Live Track Starts

Live music is back and bigger than ever although uncertainty still remains. During this track we look at various topics including how Night Life Tsars across Europe are changing attitudes to how night life is treated by local governments, how touring has changed post pandemic, how hybridization is impacting the industry..or not? & a look at new technologies improving our live experiences

14:00 – 14:10

MIC Drop:  Nightlife Czars Presentation

14:10 – 14:40

Hybridization & the future of live entertainment

Although we are still living in the Covid-19 pandemic, people are more and more returning to the lives we once knew. Cities are opening up, restrictions are being eased, and live entertainment is returning in a massive force. Music festivals and small venue tours are making their comeback after having to be online for the past 2 years. Yet what is the future of this industry, now knowing the power and revenue streamed concerts can have? Join us for a dynamic panel discussion on this subject featuring professionals from across the live entertainment industry as they talk about the future of live music and how hybridization can help and/or hinder it. 

Ara Kevonian: CEO, Soundstage.fm

Joel Brosjo: CEO, doors

Moderator: Elysha Zaide, Music Producer & Educator

15:20 – 15:50

Blockchain ticketing

Improvements in technology have allowed ticketing to enter its next iteration, blockchain ticketing. With improvements in security, next level measures against bots, and new methods for commemoration, this new tech opens the doors for event goers of all kinds. In this panel, learn from the people at the forefront of this new technological frontier and understand just where it’s going and how you can be a part of this next generation of ticketing. 

Rosa Lopez, Senior Music Lead, Dice

15:50 – 16.20

Touring in Continental Europe

14:00 Room 3: Sala Brassatge

Focus on LATAM

We take a dive into different areas of the industry & discuss the reasons behind Latin music’s global boom.

14:05 – 14:15

MIC Drop: Behind LATAM’s Music Boom!

Join us for a very special MIC Drop as we uncover the truths behind Latin music’s recent boom.

14:15 – 14:45

15:15 – 15:50

Coffee & Networking

15:50 – 16:20

The Influence of Urbano outside of LATAM

Far removed from the streets of San Juan, the hilltops of Bogota and the avenues of Miami, London has been growing an organic and homegrown Urban Latin music community that is set against the backdrop of UK Rap, Drill, Afrobeats and Dancehall. While tracing the migration patterns of the diaspora, the scene in London has yet to find its place on the world stage. At the same time this nameless genre is taking shape alongside the Reggaeton, Trap, Perreo & Neoperreo scenes that have found homes in Amsterdam, Barcelona, Madrid, Milan and other cities in Europe. During this panel we explore the roots of each scene and the intersections that are forming soundscapes that are connecting the dots between Latin American and European Urbano.

More Artists TBC

16:20

LATAM Session Finishes

10:10 Room 1: Sala Maquinas

Welcome to Day 3

10:15 – 10:45

Final Day Keynote:

Christine Osazuwa, Founder: Measure of Music

10:45 – 10:55

MIC Drop: The changing narrative of fan engagement in web3

Tatiana Cirisano: Music Industry Analyst & Consultant: MIDiA Research

Join Tatiana as she presents brand new research around the splintering of culture and the changing role of scenes in music marketing and fandom.

10:55 – 11:25

The Future is Now: Fandom & Web3

The Future of Fandom, we will take a look at where it is headed. How will Web3 change the behavior of fan communities? Have fandoms already begun embracing this new technology or have they pushed back due its unfamiliar territory? Join us and our expert guests, as they discuss fandom, Web3, and how the components of it will come together to build a better community space. 

Jaquelle Amankonah Horton: Founder and CEO of Fave

Kevin Brown:  CEO of Fan Circles

Gareth Deakin: Chief Marketing Officer, Let The Music Play

Moderator: Tatiana Cirisano: Music Industry Analyst & Consultant: MIDiA Research

11:25 – 12:00

Coffee & Networking

Clear those fuzzy heads with Nomad Coffee’s fine selection of artisanal coffees

12:00 –

The Creator Economy Track

With the new wave of capital investment coming to the creator space, which is super exciting, the range of long tail creators (there are thousands) & what they are doing & tools they are using to do what they do is going to completely reshape & redefine what the music industry is. Join us for our Creator Economy Track where we try decipher just how deeply the creator economy is changing the industry landscape.

12:00 -12:10

MIC Drop on Creator Economy

Special Guest Speaker TBA

12:10 – 12:40

How the Creator Economy is Reshaping Creator Income

Ana Gruszka:Head Head of Artist Relations EMEA, Twitch

Dev Tejwani: CMO and Head Of Product, Beatclub

Michael Pelczynski: VP of Strategy, Soundcloud

Moderator: Kris Thakrar: Midia Research Consultant

13:10 – 14:10

Lunch & Networking

14:15 – 14:45

14:45 – 15:15

Web3 & NFT Monetization for Artists

Everybody talks about Web3 and NFT saying that this is a huge opportunity for artists. Yes it is. At Bridger, we want to bring to the attention to the industry that rules should be made before going crazy.

For example, who will be in charge of collecting the royalties of an artists that delivers a performance in the metaverse since there are no borders in this world?

When DSPs started to launch 10 years ago, the entire industry thought that there won’t be anymore issues to pay artists thanks to metadata. With digital, we couldn’t go wrong and every songwriter would be able to get the deserved earnings. It didn’t happen. That’s why we should try not to reproduce the same mistakes of the past with the metaverse.

Joycelyn Sellies, Founder, Bridger Rights
Jeff Bacon: Head of Partnerships, Family in Music
Irina Aizencang: Talent Success, Minted.io

Moderator: Ken Umezaki: CEO, Verifi Media

15:15 – 15:45

Tech Challenges of Digital Licensing

Lee Morrison: CEO, Rights Hub
Isabella Munoz: Broadcast Operations Lead, BMAT
Andy Robinson: CEO & Founder, Interstellar Music

Moderator: Irene Bauza: VP of Operations, Unison Rights

15:45 – 16:20

Coffee & Networking

16:50 – 17:20

Grande Finale Interview

Traditionally we end the FMF on a high note. Watch this space for our grande finale guest.

Sala Maquinas Rooms Ends

17:30 – 17:35

Closing remarks

17:45 – 18:30

Drinks & Networking on The Terrace

Room 2: Sala Basculas

Career Academy Track

This is a new track designed for students & young professionals new to the industry. We have created content that we feel will further educate this demographic around some of the industries most pertinent topics, practical & insightful with the added incentive for speed mentoring sessions & networking with our senior delegates & speakers.

10:45 – 10:55

MIC Drop ( Metadata & how to get it in order)

Music metadata management is key. To make your music discoverable, you need to provide correct data about it. If you have your music properly credited on streaming platforms or elsewhere, you will have better chances in order to get royalty payments or your music to be more easily licensed.

Jordi Corvillo: Founder, Linking Music

10:55 – 11:25

Workshop with SAE

11:25 – 11:55

Coffee & Networking

11:55 – 12:25 

Berklee Panel with guests TBA

12:25 – 12:55

(Mentoring Meetings with selected speakers)

Career Academy Ends:

13:20 – 14:20

Lunch & Networking

Coffee & Networking until 16:30

Focus on African Industry

According to the IFPI, Recorded music revenues in the Africa and Middle East region grew by 8.4% in 2020 with streaming revenues up by 36.4% “from a small base but increasing rapidly”. However, South Africa and the Middle East and North Africa (MENA) accounted for 86.7% of the region’s revenues.

With an mind boggling stat that the medium age across Africa is 19.7 years old compared to 42.5 in Europe & an entrepreneurial activity rate that is through the roof, combine this with the global serge of consumption of Afrobeats / Ampiano & Afro-Pop, what we can expect to see in the near future with regards an African industry boom?

14:25 – 14:55

The UK Drill Phenomenon

Synopsis : Drill was born in Chicago, the impact of the culture of this new form of rap travelled to South London, UK. 

The mutated sound and culture of Chicago Drill became an infectious phenomenon that came to be known as UK. This sound has captured the attention of a new wave of beatmakers and rappers from across the globe. The soundscape of UK Drill sound is possible to find in almost every major city on every continent. During this panel we explore the origins and the future of the scene and how exchanges between the UK and the global drill community are shifting and connecting Youth Culture. 

Panelists TBC

Moderator:  Anthony Larbi: Co-Founder, On Da Beat Studio

14:55 – 15:25

The African Industry in Barcelona with various artists in collaboration with Voodoo Club Barcelona

15:25 – 15:55

African Territories & Rights

Structural challenges & solutions for the African Market

African Focus Session Finishes

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